PLYMOUTH BAY WINERY: WINE LABELS
PROJECT BACKGROUND
Ten years after purchasing Plymouth Bay Winery and growing the business into a noted destination for Plymouth Massachusetts tourists, owners Michael and Pam were ready to enhance their winery’s brand with a modern feel that reflected their playful personalities. Applying the new brand to their product labels was an important step!
We created two concepts. One wraps the text and design elements around the entire bottle, symbolic of taking a journey. The second was created to be more practical for application while remaining minimal, modern and fresh. Each flavor was assigned its own color for the “tab,” creating a beautiful array of tones on their tasting room shelves
